UNICEF: The Wiggles say, “Wash your hands!”

The popular Australian childrens musical entertainers, The Wiggles, have produced and donated a song to UNICEF to mark the first-ever Global Handwashing Day, to be observed on 15 October.

This simple and catchy tune seeks to motivate millions of children around the world, to transform the simple act of handwashing with soap from an abstract and seldom practiced behaviour into an automatic and enjoyable habit.

Since being named as Ambassadors in February, the group has embarked on a number of fundraising initiatives including concerts to help raise awareness and support for vital UNICEF water and sanitation projects.

UNICEF gives all children, regardless of race or religion, the best start in life. For that reason, we feel deeply honoured to be asked to take on the role of Goodwill Ambassadors and work with UNICEF to help improve the lives of children around the world, said Murray Cook, the Red Wiggle